Coach Joe LMT / About the coach

Fighting a personal vendetta against pain.

I came to massage through strength training and personal training, curious about why people hurt and what might help them feel and move better. That curiosity led me to clinical massage therapy, and it still shapes how I work with every person I help.

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Coach Joe practicing a single-leg squat outdoors
01 / The person behind the practice
How I got here

Curiosity turned into a calling.

Massage therapists learning in a hands-on continuing education course

My first interest in massage began with trying to find ways to help keep myself healthy, functioning well, and strong in the gym while preserving my longevity. Eventually I found out what a foam roller was and bought my first one. I quickly wore it out pretty soft. From there I learned about trigger points and realized pushing on knots in my hip helps my knee feel better! "I wonder how well I could get that to work on other people!?" So I tried... on reluctant family. At first. Not too long after people got much less reluctant and friends and family started "recruiting" me for help around home. And soon after I started to hear that I was missing a calling. I thought, "If I am this good just figuring out stuff on my own I wonder how good I can be if I actually took a class!?!"

It took me about three years between the time I decided to pursue formal massage therapy education and training and the time I finally found the right program. I wanted to learn how to perform clinically effective, therapeutically meaningful work that would give my clients the best chance of feeling the biggest improvement after the limited time I had with them.

I found the New Hampshire Institute for Therapeutic Arts—the only COMTA-accredited school in New Hampshire at the time—the week before their next program started. After touring the school I applied, registered, and started the next week. One of the best decisions I ever made.

Training & background

A continuing study of movement.

Fitness
Before going into massage I worked as a fitness coach/ personal trainer. Between the years of 2015–2018 I progressively pursued further education by completing the StrongFirst SFG1, NASM-CPT, and CrossFit L1 trainer programs, culminating in a personal and significant milestone in 2019 when I earned my license in massage therapy.
Massage

Graduated from the New Hampshire Institute for Therapeutic Arts in 2019.

Completed advanced training in Myofascial Mobilization and Neuromuscular Therapy courses spanning between 2021-2022.

Completed 40 hour "Five-Day Orthopedic Massage Training Intensive" in 2025.

Nutrition
Precision Nutrition Level 1 certified nutrition coach.
StrongFirst SFG1, NASM-CPT, and CrossFit L1 certificates from completed fitness education
Certificate of completion for a 70-hour advanced Myofascial Mobilization course in 2022